Boosting your performance – the Wolf Workshop concept

Boosting your performance – the Wolf Workshop concept

Many independent workshops have a hard time keeping up with all the developments in the automotive aftermarket. They face many challenges with regard to competition, technology and compliancy. Wolf, being a partner for the automotive aftermarket community, developed its innovative Wolf Workshop concept that we launch at Automechanika 2014.

Peace of mind

Our main goal with this concept is to offer peace of mind to workshop owners who want to be able to concentrate on their customers. The concept consists of an image kit, technical trainings and commercial tools, and a strong communication layer in order to attract customers. With these means, the independent workshop owner can generate a huge boost in brand visibility and awareness. Technical trainings will enable workshops to provide customers with the right advice and demonstrate the importance of the right lubricant for the right car.

With commercial tools, such as the Oil Cabin and the Barrel concept, it is easier to introduce new products and increase top-of-mind awareness in the workshop.


Our workshop concept illustrates our continuous effort to help our partners – distributors and automotive professionals alike – to be successful in their markets. A pilot in Italy with the concept has been very successful. We will keep you posted on further developments around the Workshop concept.

If you want to professionalize your workshop and address the challenges of today, just contact us via the Wolf website.

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