What does it take to develop a strong partnership with…
For our distributor award show in Frankfurt we believed it was important to honor our new partners and reward them for their fresh commitment to our brand. On the other hand it’s important to celebrate our long-term partnerships that are also developing at a fast pace, especially since our rebranding. A steady collaboration with distributors over many years allows us to get a good knowledge of their market. It was also easier for them to go through with the rebranding, since they know exactly what we do and what we stand for.
CEFL Prety Oil, our partner in France, is a great example of this kind of partnership. They have proven to be a very important partner thanks to their tenacity, their professionalism and their great commitment to our brand.
- 35 years of experience in lubricants
- 20 years of partnership with Wolf
- Stable growth over the last 5 years
- Investment in a new, much bigger building
Our partnership has allowed us to grow together, hand in hand, what makes them one of our most important partners. And that’s why we rewarded them with our Brand Ambassador of the Year award.